In the blink of an eye, the development of technology has whizzed us by at an ever-increasing speed. As designers, we are left confused while playing catch up to grasp all the changes surrounding us. We were passive. We were reactive. Then AI happened. Accessible creative AI took the creative practice by storm and shook us to our very core. With a prompt and a click of the button, intricate images that would take an artist hours to compose seemingly appeared out of the ether in mere seconds. Only now, do the designers and artists scramble to take up a defensive stand against this threat. It is apparent that, more than ever, there is a need for a new attitude, a “new avant-garde” in the ever-changing rapid development of technology and creative AI. We can continue its legacy of beautiful form and effective communication by looking back to the design history and exploring how we exploited technology as our practice’s repertoire.
A NEW “AVANT-GARDE” ATTITUDE
Prelude: The intertwined fate of technology and the design practice